Continuing Education Programs & Courses

Would you like to increase your knowledge of search engines and Search Engine Optimization (SEO)? SEO is extremely important to businesses in today’s fast-changing ecommerce environment.

Improve your social media engagement skills! If you’re involved in copyrighting, social media marketing, content analysis, or digital marketing management, this self-paced online course is for you.

This 10 hour online course will teach you the key concepts and underlying principles of content marketing, along with how to create and curate content that aligns with brand guidelines for...

Whether you are a professional looking to add digital skills to your toolset, working in a customer-facing or data-driven customer role, or simply want to build a strong digital knowledge base,...

If you are already engaged in paid search marketing at work, or you are in a sales or marketing role hoping to learn more about optimizing campaigns, then this course is for you.

Are you interested in learning how the customer experience leads to sales? In this track, learn more about creating an effective customer experience that will keep customers coming back.

Analytics can add productivity to your marketing efforts. If you want to learn how to use analytics and data to improve your marketing results, this self-paced course is for you.

Are you eager to dial up your knowledge of digital display? This course covers planning and management of a digital marketing campaign, including setting up and targeting a display campaign.

Looking to become a stronger leader and build your digital strategy skills? This course covers how to plan and build a digital strategy, choosing digital channels, and executing the plan.

Ecommerce is a vital sales channel.

Learn the secrets of email marketing in this course. Getting the right subject line and message to your customers at the right time is crucial to email marketing.

Are you a web designer, graphic designer or digital marketer who wants to understand more about UX web design to enhance your site and creating a great user experience? In this course, you will...

Are you wanting to delve into the digital selling and buying process? This course will quickly give you the social selling tools that are an essential part of any successful sales strategy.

This course is designed to demystify AI to address the key barrier of AI adoption — lack of fluency and shared knowledge, especially among senior management teams, marketing professionals starting...

AI is no longer just about ChatGPT for today’s modern marketers! Master practical AI skills that will empower you to design and implement an end-to-end, AI-driven digital strategy achieving more...