Course Overview
Would you like to increase your knowledge of search engines and Search Engine Optimization (SEO)? SEO is extremely important to businesses in today’s fast-changing ecommerce environment. This 10-hour course covers everything from the fundamental principles of SEO, to creating better content and page performance, to how to evaluate and report on SEO campaigns. Using interactive learning tools along with application-based lessons, you will gain skills relevant to industry.
This course delivers the digital marketing knowledge and material you’ll need for the Digital Marketing Institute Tracks exam. Upon completing the course, you will write the DMI-administered online exam. This course is offered by NAIT in partnership with Digital Marketing Institute (DMI). Assessment and grading are through DMI and you will receive marks from them.